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Stella Rising Blog

Beauty

Hair Care Market Trends – Part 2 | WMI

Yesterday, we discussed a couple hair trends that the Women’s Marketing strategy team see as significant in helping brands better segment their...
By Marlea Clark
Beauty

Hair Care Market Trends – Part 1 | WMI

While hair care products are a staple in nearly every woman’s beauty cabinet, the market is far from saturated. At Women’s Marketing, we see slow...
By Marlea Clark
Digital Marketing RoundUp

Weekly Digital Marketing Roundup- 2/23/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. The Surprising Link Between Paid and...
By John Morabito
Integrated

4 Tips for a Successful Influencer Marketing Program | WMI

Influencer marketing programs identify and target individuals who have influence over potential buyers. Once you find a brand influencer, be sure...
By Kim Haley
Integrated

Got Milk? Building Brand Trust Through Influencer Marketing | WMI

The ultimate brand influencer marketing campaign that anyone who has ever watched television or read a magazine in the past three decades can...
By Kim Haley
advertising

Big Changes at Twitter: Quick Promote, Video Recording & Group Messaging

With a recently reported average of 288 million active users a month, Twitter is one of the best opportunities for businesses to reach large, diverse...
By John Morabito
Beauty

Easy, Breezy & Beautiful: Beauty Trends 2015 | WMI

Read the full blog post on how women shop here.
By Kerri Krom
Beauty

How Women Shop: Beauty Market Trends 2015 | WMI

The Easy, Breezy Beautiful Path-to-Purchase Retail sales of beauty products reached $38.1 billion in 2014 and are projected to grow 2% each year...
By Kerri Krom
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 2/9/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. The Big List of 189 Words That...
By John Morabito
Industry News

The Transition of Media in Super Bowl XLIX | WMI

By Nicole Gittleman
By Julie Wolvek
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 2/2/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. How Often Should You Post On Social...
By John Morabito

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