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Stella Rising Blog

Industry News

Exercise and Diet Trends - Refine Brand Strategy | WMI

Although health and wellness enthusiasts are migrating away from traditional diet plans, advertising around these products still influences...
By Julie Wolvek
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 3/30/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing How To Get Started With YouTube Cards ...
By Jared Cohen
Fashion

Women's Shopping Habits in the Shoe Industry | WMI

Women's is the largest and fastest-growing segment of the shoe industry. Now it is more important than ever to zero in on women's shopping habits....
By Kerri Krom
Content Marketing

How To Get Started With YouTube Cards

By Nickolaus Trevino
Digital Marketing RoundUp

Digital Marketing Roundup: 3/23/2015 The Last Two Weeks

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing In this week's roundup we've got some...
By Jared Cohen
Fashion

Women’s Shopping Habits in the Shoe Industry | WMI

That stereotype of a woman with a closet full of shoes may be more accurate than you think! Last year, women’s footwear sales reached roughly...
By Kerri Krom
Media

Direct Response vs. Branding Campaign Strategies | WMI

Direct response vs. branding - which strategy should your brand use? Objectives dictate what kind of digital campaign a brand should launch. A...
By Amy Z.
Media

How to Measure Digital Marketing Success | WMI

Identifying the Right Performance Metrics So, you’ve decided to run a digital campaign. First things first: Identifying the right performance...
By Amy Z.
Industry News

Weight Loss Market Trends in 2015 | WMI

When we say “wellness is the “new black,” we mean that, to a growing segment of American women, concern for healthy living is paramount. Wellness...
By Julie Wolvek
Digital Marketing RoundUp

Digital Marketing Roundup: 3/9/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing 4 Powerful Content Marketing...
By Jared Cohen
Beauty

How Millennials Use Skincare | WMI

When it comes to skincare, millennial shopping habits may not be what you expect! While older women are often targeted with age-specific skincare...
By Julie Wolvek
Integrated

Find Your Target Market: How to Hit a Bullseye | WMI

Are you wasting the time, effort and budget that goes into your advertising by missing your key target? If your brand doesn’t reach the right...
By Kerri Krom
Digital Marketing RoundUp

Digital Marketing Roundup: 3/2/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing How Often Should You Post On Social...
By Jared Cohen

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