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Stella Rising Blog

Food & Beverage

Millennial Moms in the Aisle | WMI

by Ann D'Adamo and Shannan Conley
By Ann D'Adamo
Integrated

Millennial Moms as Food and Beverage Consumers | WMI

Food culture has exploded in recent years. As evidenced by the number of websites, blogs and social posts dedicated to culinary pursuits, it’s...
By Ann D'Adamo
Women in Media

Digital Habits of Millennial Moms | WMI

by Ann D'Adamo and Shannon Conley
By Ann D'Adamo
Women in Media

4 Steps to Successful Mobile Media Marketing | WMI

Just one week after eMarketer dubbed 2015 as “The Year of Mobile” the Mobile Marketing Association kicked off their 2015 Forum in New York. With...
By Liz OShaughnessy
Google

Google Mobile Algorithm Update

By Boris Zilberman
Women in Media

Empower Me: How to Market to Women | WMI

After decades of advertising that relied on perpetuating stereotypes, marketers are finally tapping into what women really want to hear – messages...
By Ann D'Adamo
Women in Media

How to Market to Women & Win the Female Consumer | WMI

By Kerri Krom, Women's Marketing Research Director & Ann D'Adamo, Senior Marketing Manager Say what you mean, and mean what you say. That proverb...
By Kerri Krom
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 3/13/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing
By Jared Cohen
Fashion

The Skinny on the Denim Market– Infographic | WMI

How to Find your Ideal Consumer in the Denim Market While some are predicting that the market for jeans is fading, research reveals the denim...
By Ann D'Adamo
Fashion

The Right Fit: Reaching Female Denim Consumers | WMI

Activewear has taken a bite out of the denim market, but the jeans industry isn’t singing the blues – they’re fighting back with innovative...
By Ann D'Adamo

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