<img src="http://www.central-core-7.com/54940.png" style="display:none;">

Stella Rising Blog

Fashion

Wear it Where? | WMI

The latest wearable technology innovations and their integration into fashion items mean that more brands will be expected to move into the tech...
By Ann D'Adamo
Industry News

Natural Food Industry Takes Note of Consumer Desires | WMI

Last month, General Mills said it would be removing all artificial flavors and colors from its breakfast cereals and replacing them with spices...
By Ann D'Adamo
Media

Back to School | WMI

Back to School - Infographic School’s out for summer, but moms are already doing their homework! Back to school shopping is predicted to grow at...
By Ann D'Adamo
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 7/27/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. It's Time To Up Your Snapchat Game:...
By Jared Cohen
snapcat

It’s Time To Up Your SnapChat Game: How Brands Use SnapChat

On a brand level, of course! According to new insights from the Pew Research Center, the number of people who are getting their news from Facebook...
By Nicole Gittleman
Beauty

A New Spin on Skin Care Tools | WMI

For beauty lovers, the next “must have” accessory isn’t a designer handbag, statement necklace, or even the latest smartphone. It’s an electronic...
By Ann D'Adamo
link building

Why Modern SEO Still Requires Technical Expertise

Entrepreneur recently published an article that made the bold declaration that today's marketers don't need to have a strong handle on the technical...
By Elizabeth Choi
Food & Beverage

Cooking with Millennials | WMI

Millennials have led the foodie revolution, so it’s no surprise that they enjoy the cooking process as much as the finished dish. Although their...
By Ann D'Adamo
Beauty

A Wellness Marketing Trend: Mood Enhancing Products | WMI

The wellness movement has spread from a focus on the body, with nutrition and exercise, to include mental health as part of overall wellbeing....
By Ann D'Adamo
facebook

Facebook Leads the Pack on Equality

As one of the “top dogs” in social media (if not the top dog), Facebook has always seemed to be at the helm of all things progressive, no matter what...
By Molly Stine
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 7/20/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. PPC Ad Copywriting: 6 Essential Steps...
By Jared Cohen
Media

The Buying Power of Female Sports Fans on Mobile | WMI

The U.S. Women’s Soccer team’s World Cup win scored more than just a title and a trophy. The event drew more than 25 million viewers, the largest...
By Ann D'Adamo
ad copy

PPC Ad Copywriting: 6 Essential Steps

Creating compelling, action-driven ad copy is a must for any successful PPC campaign. While at times tedious, you will thank yourself for taking the...
By Jessica Ortiz
Media

Why Magazines Build Brands – Infographic | WMI

Don’t Count out the Influence of Magazine Print Ads Digital may be experiencing unprecedented growth, but print advertising still plays an...
By Ann D'Adamo
Social Media

Instagram To Introduce New In-App Shoppable Ads

Following suit of Pinterest and taking a page out of their Facebook playbook, Instagram unveiled new features and buttons that are sure to optimize...
By Jared Cohen
Fashion

The Plus Size Women’s Fashion Market | WMI

Mainstream retailers are finally beginning to turn their attention to the often sidestepped category of plus size women’s fashion. Target...
By Ann D'Adamo
Beauty

Sniffing Out Opportunities in the Fragrance Industry | WMI

The sweet smell of success has been elusive in the fragrance industry for the past few years. Sales dipped 3% between 2012 and 2014 and they’re...
By Ann D'Adamo
Google Algorithm Updates

Google vs. Yelp: The Decline of Yelp in Google Search Results

What just happened? Where’s Yelp? Ten years ago, in John Battelle’s book The Search: How Google and Its Rivals Rewrote the Rules of Business and...
By Mike Levin
Fashion

Fashion Market Trends | WMI

3 Marketing Tips for Fashion Retailers The fashion business is notoriously fickle. Today’s must-have is tomorrow’s faux pas. Arguably, fashion...
By Ann D'Adamo
Digital Marketing RoundUp

Weekly Digital Marketing Roundup: 7/8/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing.
By Jared Cohen
Digital

Health at Your Fingertips | WMI

Improving Fitness Technologies are Changing the Marketplace Innovations in fitness technologies are changing the way consumers are managing their...
By Ann D'Adamo
Beauty

Emerging Skincare Trends | WMI

Women of all ages are interested in luminous, healthy-looking skin. In an effort to keep that youthful glow, Millennial women are using anti-aging...
By Ann D'Adamo
Content Marketing

How To Write Headlines That Convert [Study Analysis]

Content, content, content—we’ve been focusing on it for some time, ever since Bill Gates coined “Content is King.” (Yeah, that was 1996!!) Our CEO...
By Jared Cohen
Digital

Which Digital Buying Option is Right for Your Brand? | WMI

Co-written by Associate Media Director Elissa Brown and Senior Media Planner Lauren Jennings
By Ann D'Adamo

SIGN UP
FOR OUR
NEWSLETTER

STELLA
IN THE NEWS

Buzz

WHITEPAPERS
& RESEARCH

Discover