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Stella Rising Blog

Food & Beverage

How Much Do You Actually Know About Millennials and Food? | WMI

Take our quiz to discover Millennial's biggest challenges to healthy eating, how they discover new food brands, and the surprising ways they are...
By Ann D'Adamo

Trends in Influencer Marketing | WMI

Moms have always relied on the wisdom of other moms for product recommendations and parenting advice. Beyond the playground, mom bloggers have become...
By Ann D'Adamo
Beauty

Summer’s Top Hair Trends | WMI

What hair care trends are you most excited about? A recent survey posed that question to over 500 American women and revealed the top ten looks they...
By Ann D'Adamo
Food & Beverage

Tapping Into Consumer Food Trends | WMI

We can easily argue that the burger is America’s quintessential comfort food. After all, 62% of Americans say they love them! As we approach grilling...
By Ann D'Adamo
Media

Media Strategy: Reaching the Mobile Consumer on Apps | WMI

“I just don’t have time to exercise!” You’ve heard it a thousand times—and probably said it yourself—and, while it may feel true, it may just be an...
By Ann D'Adamo
Media

Social Media 101: Instagram for Brands | WMI

Instagram has emerged as the "see-and-be-seen" social media platform for brands. In our infographic, we take a look at the platform and offer ten...
By Ann D'Adamo
Fashion

Denim Rebounds at Retail | WMI

There’s no denying that athleisure has become the darling of the apparel industry. Almost every brand, from Tory Burch to Topshop, has introduced an...
By Ann D'Adamo
Media

How Women's Marketing Innovates in Digital Media | WMI

In her role as Media Director, Digital Innovation Specialist at Women’s Marketing, Elissa Brown is responsible for integrating cutting-edge...
By Ann D'Adamo
Media

Social Media 101: Snapchat for Brands | WMI

Now that almost every brand is on Facebook, Twitter, and Instagram, Snapchat has become the go-to platform for engaging Millennial and Generation Z ...
By Ann D'Adamo
Google

Why CTR Matters for SEO (and How to Perform an SEO CTR Audit)

Ever wonder why you're not getting enough traffic to your site, even though you're ranking for key terms? If you're not actively auditing your CTR...
By John Morabito
Food & Beverage

Food Trends: Farm to Frozen | WMI

For the past few years, consumers have been giving frozen snacks the cold shoulder. A demand for healthier options challenged manufacturers to...
By Ann D'Adamo
Beauty

Organic, Mix-it-Yourself Beauty in a Box | WMI

For thousands of years, women handcrafted beauty treatments from ingredients that grew in their own backyards using recipes that had been handed down...
By Ann D'Adamo
Media

Digital Marketing Strategies: Mobile Shopping | WMI

How Consumers Are Shopping for Fashion On Mobile
By Ann D'Adamo
Media

Digital Marketing Strategy | WMI

5 Ground Rules for Effective Mobile Video Ads As video consumption continues to evolve, consumers are shifting away from the confines of traditional...
By Shannan Conley
Social Media

Leveraging Instagram for Fashion and Beauty Brands

Long gone are the days when a magazine was the primary source for the latest trends in beauty and fashion. With the world at our fingertips, social...
By Nicole Gittleman
Beauty

The Latest Nail Care Industry Trends | WMI

Although the nail care industry has declined slightly from its peak in 2013, analysts predict it will see an uptick by 2018 with growth fueled by...
By Ann D'Adamo

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