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Stella Rising Blog

Content Marketing

5 Tips for Tip-Top Social Video

 
By Caroline Valenzano
Fashion

Infographic: Running in Style | WMI

Running is one of the most popular sports worldwide, aside from walking it’s the most common form of exercise for women. In the U.S., 26% of all...
By Ann D'Adamo
Health & Wellness

Infographic: Brushing Up on Oral Care | WMI

Although women love to explore and try new beauty products, when it comes to caring for their teeth, they are loyal to the brands they trust—one...
By Ann D'Adamo
Amazon

4 Ways to Optimize Your Amazon Marketplace for Prime Day | WMI

If there’s anything Americans love, it’s a sale—and when that retailer is Amazon, you can bet it will be a blockbuster.
By Ann D'Adamo
Food & Beverage

Amazon and Whole Foods? Naturally! | WMI

Amazon’s acquisition of Whole Foods certainly took the world by storm last week. Why would Amazon spend $13.7 billion on a struggling mid-size...
By Andrea Van Dam
Digital

What Is Dark Social? | WMI

If you’re not familiar with the term, it may sound ominous or remind you of the sinister dark web. But dark social isn’t that scary, in fact,...
By Jenna Manula, Director Social Media Marketing
Amazon

Amazon Boxes Out Fashion Competition | WMI

  Amazon has made no secret of its ambitions to disrupt the apparel industry and it’s willing to take a very public test-and-learn approach to...
By Andrea Van Dam
Food & Beverage

Infographic: Millennial Wine and Spirits Consumption | WMI

Millennials approach their beverages the same way they approach food—they’re seeking variety, innovation, and flavor with craft brews, organic...
By Ann D'Adamo
Media

Marketing Strategy: Become One of America’s Favorite Brands | WMI

Amazon, Google, Hershey’s…what do these classics have in common? They’ve made the list of America’s favorite brands. In addition to offering...
By Ann D'Adamo
Fashion

Influencer Marketing Strategies For Luxury Brands | WMI

While beauty brands were early adopters of influencer marketing, luxury apparel and accessories marketers were slower to embrace the practice....
By Ann D'Adamo
Media

Infographic: Who Is More Loyal to Brands? | WMI

With so many products to choose from, each competing on price, efficacy, and convenience, it can be a challenge for brands to retain consumers....
By Ann D'Adamo
Beauty

Marketing Personal Care to Female Consumers | WMI

Google “morning hacks” and you’ll find more than seventeen million tips and tricks that promise to make mornings a little less rushed. Still,...
By Ann D'Adamo
Digital

Infographic: Summer on Social Media | WMI

Summer is prime time on social! Beaches, besties, and backyard barbeques offer plenty of fun and inspiration for posting. In our infographic, we...
By Ann D'Adamo
Fashion

Fashion Retailing: The Sweet Spot in Apparel Pricing | WMI

  The current upheaval at retail—with stores closing and apparel brands filing for bankruptcy nearly every week—is getting plenty of attention....
By Ann D'Adamo
Digital

What Does It Take To Build A National Brand? | WMI

A decade ago, emerging brands didn’t have as many marketing choices as they do today. The funnel was well defined and marketing strategy was...
By Rich Zeldes
Beauty

Infographic: Amazon's Beauty Best-Sellers

What beauty products sell best on Amazon? 
By Ann D'Adamo
Media

Infographic: #NationalDoughnutDay on Social Media |WMI

It's National Doughnut Day! Did you know the holiday was established by the Salvation Army in 1938 to raise money during the Great Depression to...
By Ann D'Adamo

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