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Stella Rising Blog

Digital

I’ll Have What She’s Having…How User-Generated Content Shapes Buyer Behavior

It happens to all of us. We keep seeing the same pair of shoes or lipstick in our social feeds and pretty soon, we’re adding it to our digital...
By Ann D'Adamo
Amazon

Infographic: What's Next For Amazon to Dominate?

In 2017, it was estimated that Amazon represented 44% of U.S. e-commerce—and that number is projected to reach 50% by 2021. As shoppers...
By Ann D'Adamo
Beauty

Infographic: Innovation Is Key to Revitalizing Fragrance Category

Scent is a powerful medium—it can calm, invigorate, or evoke a long-forgotten memory. But even with its powerful ability to stir emotion,...
By Ann D'Adamo
Beauty

Is Your Beauty or Food and Beverage Brand an Acquisition Target?

Indie brands are innovative, nimble, and often present an authentic message or mission which consumers are eager to support. Increasingly, these...
By Rich Zeldes
Digital

Infographic: American Consumer Sentiment and Spending 2018

American consumers are feeling cautiously optimistic about the economy, but more important, they are feeling upbeat about their own financial...
By Ann D'Adamo
Beauty

Beauty’s New Crop: Cannabis Infused Products

Cannabis seems to have come out from under a cloud of suspicion and is quickly becoming one of the buzziest ingredients in skincare. As an...
By Ann D'Adamo
Food & Beverage

Infographic: Consumers Confused by Natural Food and Beverage Labels

Consumers are increasingly aware of the health, safety, and social impacts of food consumption and paying closer attention to packaging claims....
By Ann D'Adamo
Industry News

Beyond Skin Deep: Bee Shapiro Opens Up About the Future of Beauty

For almost a decade, Bee Shapiro has had a front-row seat to the beauty industry. As the Skin Deep columnist for The New York Times, she covers...
By Ann D'Adamo
Beauty

Infographic: What Women Want in Haircare Products

A good hair day makes you feel like you can take on the world. Trends indicate that women are growing increasingly more comfortable with their...
By Ann D'Adamo
Digital

Infographic: Valentine's Day Social Media Trends & Hashtags

Retailers will be feeling the love this month as consumers are expected to spend $19.6 billion, an average of $143.56 per shopper, on Valentine’s...
By Ann D'Adamo
Amazon

The Other Person in The Room: How Consumers Use Voice Assistants

Amazon Echo and Google Home were the hot holiday gifts this season and consumers didn’t allow them to sit in their boxes for long: the Amazon...
By Ann D'Adamo
Digital

The Fragmented Journey of Food and Beverage Consumers

In the 1970’s, about two thirds of U.S. food and beverage spend was allotted to grocery store purchasing. Fast-forward to today, and we find that...
By Ann D'Adamo
Digital

Infographic: Women Take A Proactive Approach to Health and Wellness

Seventy-three percent of women say it's very important to be knowledgeable about keeping themselves and their loved ones healthy. Although...
By Ann D'Adamo

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