Stella Rising Blog

5 Ways Luxury Fashion Brands Can Market to Millennials | WMI

Ask a twenty-something woman to tell you about her favorite luxury brands and you may be surprised at her answer. Millennial women are more...

The Skinny on the Denim Market– Infographic | WMI

How to Find your Ideal Consumer in the Denim Market While some are predicting that the market for jeans is fading, research reveals the denim market...

The Right Fit: Reaching Female Denim Consumers | WMI

Activewear has taken a bite out of the denim market, but the jeans industry isn’t singing the blues – they’re fighting back with innovative...

Women's Shopping Habits in the Shoe Industry | WMI

Women's is the largest and fastest-growing segment of the shoe industry. Now it is more important than ever to zero in on women's shopping habits. As...

Women’s Shopping Habits in the Shoe Industry | WMI

That stereotype of a woman with a closet full of shoes may be more accurate than you think! Last year, women’s footwear sales reached roughly $24.6...