We’re thrilled! Stella Rising won a 2026 Search Engine Land Award for Best Integration of Search Into Omnichannel Marketing, for our work with L’Occitane.
With this work, we set out to prove that video drives search, pairing always-on YouTube and Demand Gen with a search program built to convert the demand that video created. We studied, built, and tested month after month, so that by the time L’Occitane’s Friends & Family promotion launched, the results spoke for themselves: a 4.3% lift in brand awareness, a 21% rise in branded search at 90%+ statistical certainty, and search delivering roughly 14x ROAS as the most efficient channel in the promotion.
Thank you to Search Engine Land for the recognition—we’re honored to be multi-year winners of these awards! Congratulations as well to this year’s talented nominees and fellow winners. And finally, thank you to our fantastic partners at L’Occitane—and cheers to the smart, driven Stellas who make us shine!