---
title: Understanding the American Beauty Consumer
description: Infographic detailing the purchasing habits of the American beauty consumer. Learn her path-to-purchase and media habits for marketing to women.
---

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# Thank You!

Our infographic provides an eye-opening look at the American beauty consumer. Learn how she discovers new products, how recommendations influence her decision making, and where she shops for her favorite skin-care and cosmetics. Don't miss these valuable insights for beauty brands!

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