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Stella Rising Blog

Digital

Did Your Web Traffic Take a Hit on March 13th?

On March 12th, Google began releasing what they call a "broad core" algorithm update. An algorithm update is significant because it can—...
By John Morabito
instagram

Instagram Checkout Launch Revolutionizes E-Commerce

Instagram, which started in 2011 as a simple photo-sharing app, has revolutionized engagement, branding, shopping, and entire industries. The...
By Elizabeth Timmis
Beauty

Infographic: What's Happening with Hair Color?

Our latest infographic sheds light on how younger generations of women are changing the hair color industry. Though concerns with at-home hair...
By Elizabeth Timmis
Amazon

Amazon Alert: One Vendor Coming Soon?

With a quick shift to a new selling model, Amazon has again evinced its dominance over brands in the marketplace. Just last week thousands of...
By Elizabeth Timmis
Digital

Approach to Data Privacy for Brands

Since the EU’s implementation of GDPR in May 2018, the conversation around how companies store and use consumer data has been prominently in the...
By Amanda Chomicz
Beauty

Big Box Beauty Battle— Walmart vs. Target

We asked women on Glimmer, our influencer network, about how and where they shop for beauty, and found that 51% learn about new beauty and...
By Amanda Chomicz
Media

Infographic: Data Privacy & Consumer Concerns

Today, users are thinking more about the information they’re willing to hand over to companies, and which ones they feel comfortable sharing...
By Amanda Chomicz
SEO

Website Migration Horror Stories: How to Ensure Your SEO Doesn't Take a Hit

Migrating your website is meaningful for brands of all sizes; new platforms and technologies can translate to faster website speeds, tighter...
By Rafe Block
Media

4 Trends We Caught During the Super Bowl Ads | Stella Rising

The Super Bowl has never been a competition that exists only on the field; participating advertisers are tasked with putting their brand—and...
By Amanda Chomicz
Beauty

Infographic: Ulta vs. Sephora Path-to-Purchase

Despite endless disruption at retail, in-store beauty shopping isn't going away anytime soon. Knowing that the omnichannel beauty consumer is...
By Amanda Chomicz

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