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Stella Rising Blog

Health & Wellness

Infographic: Men's Personal Care

Self-care, skincare, wellness: the trends that have captured the mindshare, and wallets, of U.S. women are inching their way into the world of...
By Elizabeth Timmis / 15 Nov 2019
Digital

The Surprising Lever for Customer Acquisition

In my work for Stella Rising, driving customer acquisition for brands is always a core objective. As SVP of Retail and Business Services, I am...
By Anthony Vespucci / 13 Nov 2019
Beauty

Infographic: Fragrance, Remixed

Fragrance is evolving, with consumers layering scents, seeking unisex options, and participating in the rise of buzzy new DTC brands. Fragrance is...
By Elizabeth Timmis / 08 Nov 2019
Digital

Re-Assessing Brand Growth on Pinterest

For the majority of brands, Pinterest is not the primary social media platform of choice. In 2019, U.S. ad revenue on Facebook was $29.92B; on...
By Elizabeth Timmis / 07 Nov 2019
SEO

Insights from Pubcon: Top Learnings from our SEO Team

Curious and driven, our award-winning SEO team stays up-to-date on the constantly changing SEO landscape—including algorithm updates, voice search...
By John Morabito & Simon Dreyfuss / 30 Oct 2019
Food & Beverage

Infographic: What's Happening with Alcohol

Sales in the alcohol market are still rising, even as Mintel reports that one in five Americans has reduced their consumption within the past...
By Elizabeth Timmis / 25 Oct 2019
Digital

Rising Star Report: Driving Revenue Growth Through Effective Lead Generation

1000% ROI for luxury client with 24% increase in revenue YoY 23% increase in revenue for a healthcare client on a 24% budget decrease 98.4%...
By Elizabeth Timmis / 18 Oct 2019
Beauty

Thought Leadership Mashup: Insights from Recent Beauty and Fashion Events in NYC

The Stella Rising team recently attended Beauty Accelerate and the Glossy Forum: The Age of E-Commerce, both of which offered some strong insights...
By Elizabeth Timmis / 18 Oct 2019
Beauty

Infographic: Color Cosmetics Downturn

For a multitude of reasons, skincare has overtaken color cosmetics in the minds and wallets of American beauty consumers, young women in...
By Elizabeth Timmis / 09 Oct 2019
Retail

Why Brands Are Developing a Social Conscience

The necessity for brands to be socially relevant—to stand for consumer ideals—has never been so crucial. This movement is expanding; as it does,...
By Elizabeth Timmis / 04 Oct 2019

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