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Stella Rising Blog

Health & Wellness

Infographic: Men's Personal Care

Self-care, skincare, wellness: the trends that have captured the mindshare, and wallets, of U.S. women are inching their way into the world of...
By Elizabeth Timmis
Digital

The Surprising Lever for Customer Acquisition

In my work for Stella Rising, driving customer acquisition for brands is always a core objective. As SVP of Retail and Business Services, I am...
By Anthony Vespucci
Beauty

Infographic: Fragrance, Remixed

Fragrance is evolving, with consumers layering scents, seeking unisex options, and participating in the rise of buzzy new DTC brands. Fragrance is...
By Elizabeth Timmis
Digital

Re-Assessing Brand Growth on Pinterest

For the majority of brands, Pinterest is not the primary social media platform of choice. In 2019, U.S. ad revenue on Facebook was $29.92B; on...
By Elizabeth Timmis
SEO

Insights from Pubcon: Top Learnings from our SEO Team

Curious and driven, our award-winning SEO team stays up-to-date on the constantly changing SEO landscape—including algorithm updates, voice search...
By John Morabito & Simon Dreyfuss
Food & Beverage

Infographic: What's Happening with Alcohol

Sales in the alcohol market are still rising, even as Mintel reports that one in five Americans has reduced their consumption within the past...
By Elizabeth Timmis
Digital

Rising Star Report: Driving Revenue Growth Through Effective Lead Generation

1000% ROI for luxury client with 24% increase in revenue YoY 23% increase in revenue for a healthcare client on a 24% budget decrease 98.4%...
By Elizabeth Timmis
Beauty

Thought Leadership Mashup: Insights from Recent Beauty and Fashion Events in NYC

The Stella Rising team recently attended Beauty Accelerate and the Glossy Forum: The Age of E-Commerce, both of which offered some strong insights...
By Elizabeth Timmis
Beauty

Infographic: Color Cosmetics Downturn

For a multitude of reasons, skincare has overtaken color cosmetics in the minds and wallets of American beauty consumers, young women in...
By Elizabeth Timmis
Retail

Why Brands Are Developing a Social Conscience

The necessity for brands to be socially relevant—to stand for consumer ideals—has never been so crucial. This movement is expanding; as it does,...
By Elizabeth Timmis

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