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RETAIL MEDIA

Where Retail Media Meets Real Growth

At Stella Rising, we don’t just manage retail media, we elevate it. As a platform-agnostic agency with deep expertise across all the major retail media platforms including Amazon, Walmart, Target, Kroger, Instacart, and Ulta, we craft tailored, full-funnel strategies that drive meaningful business results both in-store and online. 

We merge sales account management with sophisticated advertising execution to deliver incremental growth at every touchpoint. Whether it's lower-funnel tactics like search or upper-funnel storytelling via video and programmatic display, we activate across retail media networks and DSPs, including Amazon and The Trade Desk, leveraging real-time data and retailer 1P audiences.  

With a technology-forward approach, our team partners with best-in-class tools to deliver real-time insights and performance optimization. We don’t believe in one-size-fits-all. We believe in smart, connected media strategies that scale brand impact and deliver on your unique business goals, wherever your customers shop. 

2025 Website - Media Content Splits - Retail Media
RETAIL MEDIA

Retail Strategy Consulting

We develop tailored go-to-market and growth strategies that help brands thrive across retail media ecosystems. Whether launching a new brand, shifting from 1P to 3P, or navigating a dynamic competitive landscape, we deliver insights that fuel profitable, channel-aligned decisions. Consulting includes:

  • New Brand Launch Strategy
  • 1P-to-3P Conversion
  • Competitive Landscape Assessment & Tracking
  • Event & Promotion Planning
Media Split - RM 4
RETAIL MEDIA

Account Management

Our team provides hands-on operational support to maximize marketplace efficiency, profitability, and brand integrity. From buy box monitoring and content optimization, to revenue recovery and issue resolution, we manage every detail so our clients can scale with confidence. Account management comprises:

  • Profitability Analysis & Yield Management
  • Buy Box Monitoring & Brand Protection
  • Ticketing & Issue Resolution
  • Content Optimization & Creative Services
  • Revenue Recovery
Media Split - RM 2
RETAIL MEDIA

Advertising & Media Services

We plan and execute full-funnel media campaigns across search, DSP, video, and OTT to drive measurable results. Leveraging platforms like Amazon Marketing Cloud and affiliate networks, we connect media strategy to business outcomes at every stage of the purchase journey, covering:

  • Search
  • DSP
  • Video & OTT
  • Amazon Marketing Cloud
  • Affiliate Management
Media Split - SEO - 3
STELLA ANALYTICS: SPARK

Predictive Forecasting & Growth Planning for Retail Media

Spark, our proprietary forecasting tool, uses historical performance and media inputs to generate yield curves for growth scenarios, identify channel efficiencies, and set realistic targets for acquisition and retention. With Spark, your budgets become intelligent investments, tuned for performance and precision.

Using Spark, we help brands predict media budgets and revenue projections across each retail partner. Spark blends historical performance data with retailer-specific priorities to build strategic, data-backed investment plans that maximize return.

Spark - 2 - White
  • 01 Content Optimization
  • 02 Account Management Services
  • 03 Marketing & Advertising
  • 04 Tentpole Planning
  • 05 Profitability & Incrementality Analysis
  • 06 Competitive Scorecard
  • 07 Amazon Marketing Cloud

RETAIL MEDIA SERVICES

Content Optimization

We leverage the largest database of retail media keyword data to enhance your product detail pages for stronger organic search visibility and higher conversion rates. Our in-house creative team also develops best-in-class A+ content and branded storefronts that elevate your presence across retail platforms. 

RETAIL MEDIA SERVICES

Account Management Services

Our experienced account managers handle your seller account from end-to-end, managing everything from new item setup and catalog maintenance to inventory forecasting, order troubleshooting, and performance reporting, so you can focus on growth. 

RETAIL MEDIA SERVICES

Marketing & Advertising

Our fully accredited retail media team acts as your strategic partner, expertly planning and activating campaigns across paid search, display, online video (OLV), streaming TV (STV), and audio to drive full-funnel results across all major retail platforms. 

RETAIL MEDIA SERVICES

Tentpole Planning

From Amazon Prime Day to Ulta’s 21 Days of Beauty to Black Friday/Cyber Monday, we build cohesive, data-driven strategies that maximize your visibility and ROI during retail’s most critical promotional moments. 

RETAIL MEDIA SERVICES

Profitability & Incrementality Analysis

Sales don’t tell the full story. Our team evaluates both profitability and incrementality to identify what’s truly driving your bottom line. We dive deep into margin analysis, new-to-brand metrics, and portfolio performance to fuel smarter, scalable growth. 

RETAIL MEDIA SERVICES

Competitive Scorecard

We provide custom competitive scorecards that reveal your current share of shelf at key retailers like Amazon and Walmart, benchmark your performance against top competitors, and uncover opportunities to grow your market share. 

RETAIL MEDIA SERVICES

Amazon Marketing Cloud

Our accredited team harnesses the power of Amazon Marketing Cloud (AMC) to unlock deep, cross-channel insights that go far beyond standard reporting. By analyzing shopper journeys and incrementality within AMC, we uncover smarter paths to customer acquisition and help your marketing dollars work harder.

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Ready to rise to the top? Connect with us today!

We accelerate profitable growth through full-funnel performance marketing and would love to connect with you.