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Stella Rising Blog

Beauty

Big Box Beauty Battle— Walmart vs. Target

We asked women on Glimmer, our influencer network, about how and where they shop for beauty, and found that 51% learn about new beauty and...
By Amanda Chomicz / 27 Feb 2019
Media

Infographic: Data Privacy & Consumer Concerns

Today, users are thinking more about the information they’re willing to hand over to companies, and which ones they feel comfortable sharing...
By Amanda Chomicz / 20 Feb 2019
SEO

Website Migration Horror Stories: How to Ensure Your SEO Doesn't Take a Hit

Migrating your website is meaningful for brands of all sizes; new platforms and technologies can translate to faster website speeds, tighter...
By Rafe Block / 13 Feb 2019
Media

4 Trends We Caught During the Super Bowl Ads | Stella Rising

The Super Bowl has never been a competition that exists only on the field; participating advertisers are tasked with putting their brand—and...
By Amanda Chomicz / 06 Feb 2019
Beauty

Infographic: Ulta vs. Sephora Path-to-Purchase

Despite endless disruption at retail, in-store beauty shopping isn't going away anytime soon. Knowing that the omnichannel beauty consumer is...
By Amanda Chomicz / 05 Feb 2019
Amazon

Handling Hazmat on Amazon for Sellers & Vendors

Have you submitted an ASIN to Amazon, uploaded descriptions and images, ensured sufficient inventory, only to learn that the product has not been...
By Rina Yashayeva / 29 Jan 2019
Health & Wellness

What the Farm Bill Means for CBD Brands

2018 was a pretty big year for CBD; “CBD gummies” reached No. 3 on Google’s most popular search terms. Thanks to a lack of product regulation,...
By Rich Zeldes / 23 Jan 2019
Women in Media

A Beautiful Rebrand: Interview with Andrea Van Dam

Mass Marketer Retailer recently interviewed Andrea Van Dam, CEO, Stella Rising, about the agency and what it was like to take the strengths of one...
By Amanda Chomicz / 17 Jan 2019
Media

Paid Search Strategy: A Smart Resolution for 2019

Advancements in machine-learning and AI capabilities can sometimes cause anxiety among marketers and brands who fear a lack of control. Cate...
By Cate French / 09 Jan 2019
Stella Rising News

Happy New Year!

We wish you a healthy, and happy new year! 2018 was the year Stella Rising was born, and we are so thankful for the warm welcome we received. 
By Stella Rising / 02 Jan 2019

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