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    Strategy

    Stella Intelligence: Gen Z Report Part III | Future Outlook

    For our first post in this new series on Gen Z, we unveiled new research on shopping habits in the beauty, personal care, and food and beverage...
    By Elizabeth McHugh / 15 Sep 2022
    Social Media

    Pinterest Shuffles: Just Collage-Making and Moodboards, or So Much More?

    Pinterest is probably best known for its inspiration and ideas capabilities, but the company’s newest product, Shuffles, which quietly launched...
    By Sarah Levi / 29 Aug 2022
    Strategy

    Stella Intelligence: The Gen Z Report Part II | Media Habits

    For our first post in this new series on Gen Z, we focused on shopping habits in the beauty, personal care, and food and beverage categories. Now...
    By Elizabeth McHugh / 23 Aug 2022
    Social Media

    BeReal: Not Just Another Social Network

    WHAT IS BEREAL? Developed in December 2019, social network BeReal has created a new way to share pictures with friends. Every day at a different...
    By Hannah Melly / 10 Aug 2022
    Amazon

    Infographic | Amazon Prime Day Recap 2022

    Prime Day 2022 was a success—Amazon’s biggest event to date. This result, despite (or rather, because of) an inflationary environment and even...
    By Beth Mattix / 02 Aug 2022
    Food & Beverage

    Infographic | Consumers' New Food and Drink Behaviors

    COVID caused major shakeups at grocery shelves and now inflation, a new swath of hybrid workers, and changed habits are furthering disruption. An...
    By Elizabeth McHugh / 25 Jul 2022
    Strategy

    Stella Intelligence: The Gen Z Report Part I | Shopping Habits

    Welcome to our 2022 blog series on Gen Z, a three-part look at the second-youngest generation, powered by our new, proprietary research on their...
    By Elizabeth McHugh / 21 Jul 2022
    SEO

    Backlinks and Beyond, Part 2: Digital PR as a Holistic Approach to Authority-Building

    Welcome to Part 2 of our guide to holistic website authority-building! In Part 1, we discovered the benefits of backlink-building and the most...
    By Danielle Lachance-Butler / 06 Jul 2022
    SEO

    Backlinks and Beyond, Part 1: Off-Page SEO For Authority-Building

    It should come as no surprise that 93% of online experiences begin with a search engine. But did you know that the concept of authority is an...
    By Danielle Lachance-Butler / 06 Jul 2022

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