Stella Rising Blog

Infographic | The New Era of Weight Management

How are consumers thinking about weight loss amidst the latest, potentially revolutionary innovations? An overwhelming 88% are either considering...

With Meta, Creative is the New Targeting

The year is 2018: Facebook was actually called Facebook, Prince Harry and Meghan Markle tied the knot, Avengers dominated the box-office, “TikTok”...

Google Chrome Cookie Deprecation: Mitigating Conversion Loss for Google Ads

Google Chrome Cookie Deprecation: Three Strategies to Mitigate Conversion Loss for Google Ads Cookie deprecation, long expected, is finally...

Infographic | The Growing Snack Attack

In this infographic, we peel back the wrapper on what’s happening in the U.S. snack market. While there is plenty of room for innovation,...

Navigating Retail Media: the Top Seven Platforms to Drive Brand Demand

Retail media is full of buzz and growing fast; it’s expected to grow nearly 30% in 2024 to reach $60M in omnichannel retail media spend this year....

Proving It Out: How Upper Funnel Tactics Boost Search ROI

At Stella Rising, we constantly turn to data science to measure the impact of upper funnel tactics such as video. Our media plans are backed by...

Real Talk on BeReal

In a digital landscape saturated with curated content and filtered narratives, BeReal's recent decision to welcome brands onto its platform marks...

SEO for Fitness Brands

SEO FOR FITNESS BRANDS: LIFT YOUR FITNESS WEBSITE TO THE TOP For the fitness industry, the search landscape is saturated with competition, making...

Infographic | Amazon's Latest Big Win: Turkey 5 Recap

Amazon is expected to win big via ecommerce this holiday season, bringing in a projected $106.18B in sales; Walmart ranks in a far distant second...