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Health & wellness

Health & Wellness

GenC: Consumer Behavior in the Time of Corona

Our most pressing concerns are for the health and well-being of all Americans, while also getting a handle on how consumer behaviors can help us...
By Marlea Clark
Food & Beverage

Food & Beverage Consumers: An Updated Portrait

Consumers have more power than ever before—and more options. For this reason, here we offer the top consumer behaviors that are sparking change in...
By Elizabeth Timmis
Health & Wellness

Infographic: Men's Personal Care

Self-care, skincare, wellness: the trends that have captured the mindshare, and wallets, of U.S. women are inching their way into the world of...
By Elizabeth Timmis
Beauty

Skincare Trends: Major Elements at Play in the Big Business of Beauty

Globally, beauty is now a $523B business, with the U.S. leading market share. Even with anticipated shifts, the beauty industry is thriving. The...
By Elizabeth Timmis
Health & Wellness

Infographic: Breaking Taboos in Intimate Care

Disruptive DTC subscription services, period-proof underwear, and myriad new wellness and skincare options have launched in the feminine hygiene...
By Elizabeth Timmis
Health & Wellness

Infographic: Rising Wanderlust

The travel industry is both booming and evolving. In conjunction with general lifestyle trends, the emergence of wellness is revolutionizing...
By Elizabeth Timmis
Health & Wellness

What the Farm Bill Means for CBD Brands

2018 was a pretty big year for CBD; “CBD gummies” reached No. 3 on Google’s most popular search terms. Thanks to a lack of product regulation,...
By Rich Zeldes
Beauty

CBD Marketing Strategy: 3 Marketing Tactics CBD Brands Need to Succeed

CBD, a cannabis-derived compound that won’t get you high, is suddenly everywhere, with brands rushing to incorporate it across categories...
By Marlea Clark
Food & Beverage

Infographic: Consumer Coffee Preferences

Coffee has long been a morning perk and an afternoon pick-me-up, but consumer preferences constantly evolve, and coffee is no exception. Today,...
By Marlea Clark
Beauty

The Beauty Consumer: Face Mask Feelings

With the boom of K-Beauty, face masks are on consumers’ radar as something fun and indulgent they can do at home—and show off on Instagram....
By Marlea Clark

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