Stella Rising Blog

Digital

Holiday 2024 Unwrapped: Expectations and Connection Strategies

It’s a supercharged moment in the U.S.—and it’s coming off a year in which consumer sentiment has been mixed. Even so, consumer confidence has...
By Danielle Martinez
Infographic

Infographic | Generational Vibes

Decoding Gen Z, Millennials, and Gen X 2024 is a “vibes-shift” moment, where consumer feelings and moods seem to outweigh specific facts or data...
By Elizabeth McHugh
Health & Wellness

Infographic | Navigating Healthcare Report

U.S. healthcare spending increased to $4.8T in 2023, growing at a rate of 7.5%. Healthcare spending is increasing—and costs are too—but the...
By Elizabeth McHugh
Social Media

TikTok Search Ads are Officially Here

The not-so-best-kept secret in social commerce is official! TikTok has been a disruptive tour-de-force over the last few years. TikTok has: ...
By Andrew Halfman
Paid Search

Google’s Pivot on Third-Party Cookies: What It Means for Advertisers and the Open Web

Did you ever dunk your cookie in milk, only to let it get too soggy and fall apart, sinking into a milky abyss, like Jack slipping out of Rose’s...
By Brandon Heagle
Social Media

Innovating Ecommerce: Stella Rising's New Partnership with TikTok Shop

In today's rapidly evolving digital landscape, Stella Rising remains at the forefront of innovation, constantly adapting to new platforms and...
By Brandon Heagle
Amazon

Amazon Premium Beauty: Now, Next, and Why It's The Key

At Stella Rising, we are longtime experts in the beauty category, which connects perfectly to my own obsession with all things skincare, haircare,...
By Beth Mattix
Amazon

Stella Rising's Prime Day Playbook: Drive Record Sales for Your Brand

It is almost time for Prime Day 2024! Amazon’s biggest shopping day of the year is upon us, and Stella Rising is here to ensure that our brands...
By Jackie Fisher
Media

How to Grow Market Share With a Commerce Everywhere Approach

In its simplest form, the role of advertising is to shape behaviors. Any marketing action, or advertising, seeks to increase the probability that...
By Amy Reynolds

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