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Stella Rising Blog

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Having recently presented extensive research on how CPG shoppers have changed, we were curious about...

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2020 spurred 32.4% YoY growth in ecommerce; in 2021, the digital-first habits adopted in 2020 will d...

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Last year’s colossal brick and mortar sales declines are well known: businesses were forced to pivot...

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The new numbers around YouTube—sparked by an increase in watch time during the pandemic—are notable ...

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While Amazon has not offered much financial detail on Cyber Monday and Black Friday, our results are...

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“GenC” refers to all of us who are affected long-term by COVID-19 and the complete disruption of eve...

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Though we have seen beauty ecommerce skyrocket during the pandemic, overall industry sales will decl...

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New behaviors for food and beverage consumers are turning into new routines. Over six months into th...

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While more than half of Gen Zers still live with their parents, this generation already holds major ...

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