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Stella Rising Blog

Elizabeth Timmis

Recent Posts

Beauty

Infographic: Color Cosmetics Downturn

For a multitude of reasons, skincare has overtaken color cosmetics in the minds and wallets of American beauty consumers, young women in...
By Elizabeth Timmis / 09 Oct 2019
Retail

Why Brands Are Developing a Social Conscience

The necessity for brands to be socially relevant—to stand for consumer ideals—has never been so crucial. This movement is expanding; as it does,...
By Elizabeth Timmis / 04 Oct 2019
Food & Beverage

Infographic: In-Store Grocery Retailing

When it comes to food, organic is in, snacking is on the rise, and retailers big and small are adapting to the way consumers wish to shop. But...
By Elizabeth Timmis / 03 Oct 2019
Retail

Infographic: Wooing the Luxury Consumer

With Q4 imminent, one key group of consumers that brands will target are those interested in luxury goods and experiences. Accordingly,...
By Elizabeth Timmis / 25 Sep 2019
Beauty

Infographic: The Rise of CBD Beauty

The passage of the Farm Bill bolstered the rise of CBD brands, allowing hemp-derived CBD products to cross state lines and legalizing industrial...
By Elizabeth Timmis / 20 Sep 2019
Digital

Past the Point of Diminishing Returns: Where DTC Brands Should Invest After the Social Media Plateau

Born online and conversion-focused, DTC brands have thrived through investments in social media advertising. Acquisition efforts were the top...
By Elizabeth Timmis / 18 Sep 2019
Beauty

Skincare Trends: Major Elements at Play in the Big Business of Beauty

Globally, beauty is now a $523B business, with the U.S. leading market share. Even with anticipated shifts, the beauty industry is thriving. The...
By Elizabeth Timmis / 12 Sep 2019
Infographic

Infographic: Driving Brand Loyalty

When seeking to ignite repeat customers and build an engaged, loyal audience, brands are increasingly turning to membership programs. Many of them...
By Elizabeth Timmis / 05 Sep 2019
Digital

Digital Marketing: Size, Scope, and Insights on How to Spend

Digital marketing spend is now estimated to account for more than 50% of all advertising spend. For the brands and marketers that invest...
By Elizabeth Timmis / 29 Aug 2019
Health & Wellness

Infographic: Breaking Taboos in Intimate Care

Disruptive DTC subscription services, period-proof underwear, and myriad new wellness and skincare options have launched in the feminine hygiene...
By Elizabeth Timmis / 28 Aug 2019

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