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Stella Rising Blog

Elizabeth McHugh

Recent Posts

Beauty

Infographic | The Clean Beauty Boost

What’s next for clean beauty? Since our last clean beauty update, consumer interest in ingredients has spiked, mainly for two reasons: consumers...
By Elizabeth McHugh
Digital

Five Predictions: The 2021 Holiday Landscape

In the words of everyday shoppers "For the first time ever I'm buying ahead of the big sales. I normally wait for Black Friday or Cyber Monday, but...
By Elizabeth McHugh
Infographic

Infographic | Gen Z: Growing Up Amidst the Pandemic

Gen Z, a generation that contains multitudes, is changing fast. They are known for their values and activism—and for good reason: 30% of Gen Z...
By Elizabeth McHugh
Infographic

Infographic | How We Live: Home Improvement Today

Consumers spent approximately $420B on home improvements and repairs in 2020, an increase of over 3% YoY. Curious for greater detail, we conducted
By Elizabeth McHugh
Infographic

Infographic | Millennials Now: Understanding the Largest Generation

Millennials are, in large part, driving the shift to ecommerce. Because of convenience, Millennials prefer shopping online even more than Gen Z....
By Elizabeth McHugh
Digital

Infographic | The Ecommerce Update: What to Expect Post-COVID

Per eMarketer, “Ecommerce now commands a larger slice of a larger pie.Prior to the pandemic, we expected ecommerce sales would make up 13.2% of...
By Elizabeth McHugh
Beauty

Infographic | The Beauty and Tech Check

In our 2021 Beauty Trends white paper we wrote, “Consumers are looking for the at-home beauty experience to be maximized, and digital education is...
By Elizabeth McHugh
Food & Beverage

Infographic | What Consumers are Craving in Food and Beverage

Having recently presented extensive research on how CPG shoppers have changed, we were curious about how consumers are viewing the food and...
By Elizabeth McHugh
Beauty

GenC and Self-Care: The Role of Brands in Pandemic Burnout

For almost a year now we have defined GenC as the group—now all of us—whose behaviors and preferences will be significantly and lastingly influenced...
By Elizabeth McHugh

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