Stella Rising Blog

Infographic: In-Store Grocery Retailing

When it comes to food, organic is in, snacking is on the rise, and retailers big and small are adapting to the way consumers wish to shop. But what...

Infographic: Wooing the Luxury Consumer

With Q4 imminent, one key group of consumers that brands will target are those interested in luxury goods and experiences. Accordingly, understanding...

Infographic: The Rise of CBD Beauty

The passage of the Farm Bill bolstered the rise of CBD brands, allowing hemp-derived CBD products to cross state lines and legalizing industrial...

Past the Point of Diminishing Returns: Where DTC Brands Should Invest After the Social Media Plateau

Born online and conversion-focused, DTC brands have thrived through investments in social media advertising. Acquisition efforts were the top...

Skincare Trends: Major Elements at Play in the Big Business of Beauty

Globally, beauty is now a $523B business, with the U.S. leading market share. Even with anticipated shifts, the beauty industry is thriving. The rise...

Infographic: Driving Brand Loyalty

When seeking to ignite repeat customers and build an engaged, loyal audience, brands are increasingly turning to membership programs. Many of them...

Digital Marketing: Size, Scope, and Insights on How to Spend

Digital marketing spend is now estimated to account for more than 50% of all advertising spend. For the brands and marketers that invest...

Infographic: Breaking Taboos in Intimate Care

Disruptive DTC subscription services, period-proof underwear, and myriad new wellness and skincare options have launched in the feminine hygiene space

Infographic: Green Growth

Similar to their beauty counters, consumers are seeking minimalism for their refrigerator and pantry shelves. The Natural/Organic food industry has...