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Coke or Pepsi? NSYNC or Backstreet Boys? Pineapple on pizza? Some debates will live on forever. For ...
While consumer sentiment rose slightly in July, it remains far below the December peak—Americans fee...
Search isn’t dying—it’s evolving. We’re not in a Google-only world anymore. Discovery now happens ac...
TikTok is not just a social platform anymore. It’s a search engine, and it’s getting smarter by the ...
Amidst a deluge of all kinds of news, Google announced a seismic shift in the future of digital adve...
Originally posted in MediaPost. See it here. MediaPost, thank you for having us! Search isn’t dead—i...
It's been a challenging economic moment this spring, with consumer confidence hitting near-record lo...
For years, marketers have rallied around familiar performance metrics: ROAS (Return on Ad Spend), CP...
Amidst 2025’s turbulence and uncertainty, client media dollars matter more than ever. It's critical ...
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