Stella Rising Blog

Media

The Media Channel Decoder: Know What to Expect Before You Invest

Amidst 2025’s turbulence and uncertainty, client media dollars matter more than ever. It's critical for brands to understand what they are getting...
By Zafreen Zerilli & Mingming Xia
Media

Data-Driven Loyalty: How Prism Unlocks Hidden Growth in Your Customer Base

By now, we’re sure you’re buckled up: 2025 is certainly shaping up to be a year of economic twists and turns. With rising acquisition costs,...
By Chris Harris
Social Media

Paid Social x Generative AI Update: Powerful Tools for Brand Growth

Generative AI is reshaping the paid social marketing landscape—and fast. From creative automation to real-time optimization, what was once...
By Michelle Wiltz
SEO

Introducing TokTrak: The First Dedicated TikTok SEO Platform

Sign Up for a 30-Day Trial + Strategy Session Now! Click here. Innovating Now for the Future of Search Search is changing—and fast. Most consumers...
By John Morabito
Amazon

Staying Profitable on Amazon During the Age of Tariffs: A Guide for Brands

The threat of new or expanded tariffs has Amazon sellers facing mounting pressure to protect their margins. With cross-border manufacturing,...
By Candace Deede
Social Media

Influencer Marketing: Key Trends and Insights To Consider in 2025

Influencer partnerships have become an increasingly effective marketing tool. What began as brands cautiously partnering with social media...
By Michelle Wiltz
Media

Navigating Uncertain Times (with Love)

What a Q1 it’s been! As I’ve been connecting with brand marketers and our own Stella media team over the past few weeks, the word “uncertainty”...
By Marlea Clark
Media

Stop Wasting Marketing Dollars: Leverage Analytics-Driven Budgeting Today

Marketing budgets are the lifeblood of your brand’s growth. Misallocating marketing funds can mean missing key opportunities and critical moments....
By Zafreen Zerilli
Media

The Future of Customer Acquisition: Harnessing Social Commerce for Brand Growth

Social media hasn’t just changed shopping—it has rewritten the rules entirely. With billions scrolling and engaging daily, social platforms are...
By Elizabeth McHugh

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