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    Marlea Clark

    Recent Posts

    Strategy

    2022 Holiday Spending Trends

    As the 2022 holiday shopping season kicks into high gear, spending predictions are all over the map. Consumers are struggling with inflation, a shaky...
    By Marlea Clark / 01 Dec 2022
    Health & Wellness

    Infographic | Living Well: How Consumers (and Brands!) Are Prioritizing Wellness

    As the wellness market continues to grow at a steady pace, how are consumers spending when it comes to products and services that enhance their...
    By Marlea Clark / 20 Oct 2022
    Health & Wellness

    GenC: Consumer Behavior in the Time of Corona

    Our most pressing concerns are for the health and well-being of all Americans, while also getting a handle on how consumer behaviors can help us...
    By Marlea Clark / 13 Mar 2020
    Digital

    Approach to Data Privacy for Brands

    Since the EU’s implementation of GDPR in May 2018, the conversation around how companies store and use consumer data has been prominently in the...
    By Marlea Clark / 05 Mar 2019
    Beauty

    Big Box Beauty Battle— Walmart vs. Target

    We asked women on Glimmer, our influencer network, about how and where they shop for beauty, and found that 51% learn about new beauty and personal...
    By Marlea Clark / 27 Feb 2019
    Media

    Infographic: Data Privacy & Consumer Concerns

    Today, users are thinking more about the information they’re willing to hand over to companies, and which ones they feel comfortable sharing it...
    By Marlea Clark / 20 Feb 2019
    Media

    4 Trends We Caught During the Super Bowl Ads | Stella Rising

    The Super Bowl has never been a competition that exists only on the field; participating advertisers are tasked with putting their brand—and...
    By Marlea Clark / 06 Feb 2019
    Beauty

    Infographic: Ulta vs. Sephora Path-to-Purchase

    Despite endless disruption at retail, in-store beauty shopping isn't going away anytime soon. Knowing that the omnichannel beauty consumer is buying...
    By Marlea Clark / 05 Feb 2019
    Women in Media

    A Beautiful Rebrand: Interview with Andrea Van Dam

    Mass Marketer Retailer recently interviewed Andrea Van Dam, CEO, Stella Rising, about the agency and what it was like to take the strengths of one...
    By Marlea Clark / 17 Jan 2019

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