Stella Rising Blog

Amazon Prevails on Prime Day, Unscathed by Technical Difficulties and Fierce Competition

Amazon Prime Day is a day of shopping delights for consumers, and significant competition for retailers. But just as the day kicked off, Amazon’s...

Food and Beverage Trends Driving Investment

It’s no secret that the food and beverage segment has been booming lately, and we were excited to see that confirmed by these trends from the Food +...

Infographic: Media Habits... What's Trending?

Nielsen's Total Audience Report Q1 2018 shed light on the most recent media habits of the consumer. Not surprisingly, we're spending more time with...

Infographic: Smartphones Power Up the E-Comm Mom

From how she’s searching to what she’s buying, our infographic takes a look at the relationship between mom and her smartphone shopping habits.

5 Easy Ways to Keep Customers Loyal

Consumer shopping behavior has changed significantly over the years, and smarter brands have adapted with them by evolving communication to better...

Infographic: Amazon Prime by the Numbers 2018

Believe it or not, there are still people who shop on Amazon without a Prime membership, which can seem baffling to users who enjoy the perks that...

Will Instagram Win the Video Game with IGTV?

Instagram is the go-to social platform for consumers to see how a product looks or works without leaving their house to sample it themselves. Users...

As Google Streamlines its Ad Products, Partners Gear Up for an Even Bigger Data Battle

Google is undergoing a major rebranding slated for mid-July, with an emphasis on major. AdWords and DoubleClick have been Google’s flagship...

A Portrait of the Millennial Luxury Consumer

Although Millennials may have less disposable income than the generations preceding them, simply profiling this consumer by income may not be the...