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Infographic: Smartphones Power Up the E-Comm Mom

30 Jul 2018 Amanda Chomicz
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in Digital, Retail

SmartphonesPowertheECommMom_Infographic_Final

From how she’s searching to what she’s buying, our infographic takes a look at the relationship between mom and her smartphone shopping habits.

She Still Shops In-Store, But Only Sometimes

73% of moms say they shop online because "it's so easy"

24% of moms say they start with physical stores when shopping in general

Phones Rule... Even Over Sleep!

What are the top two things you can't live without? 

#1 Mobile Phone

#2 Naptime 

Amazon is Mom's Best Friend

97% of moms shop on Amazon

82% of moms use the mobile app to shop on Amazon 

63% of moms are Amazon Prime members

Nearly half of moms plan to make their next purchase on Amazon at some point this week!

Learn more about how women shop on Amazon.

Women’s Marketing offers insights on consumers and a suite of marketing services. Contact us today to learn how we can help your brand!

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