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Stella Rising Blog


E-A-T: The Key Ingredient Beauty Brands Need for Healthy SEO

“You are what you eat.” It’s a pithy phrase you’ve likely heard countless times from doctors, nutritionists, and the like. But in recent years,...
By Danielle LaChance-Butler

Social Commerce: An Introduction

Remember when inputting credit card information online made us all paranoid about data theft? If you’re like most people, you have made hundreds of...
By Andrew Halfman

New Year, New Ad Campaigns

January and early February is a great time to review your Amazon Advertising performance from the past year and make adjustments, tweaks, and...
By Matt Strietelmeier

Skincare Success: Seven Fundamentals for Growth in the Amazon Skincare Category

SKINCARE SUCCESS: SEVEN FUNDAMENTALS FOR GROWTH IN THE AMAZON SKINCARE CATEGORY Beauty ecommerce generated $13.5B in retail sales in 2021 and is ...
By Rina Yashayeva

Ecommerce Content Marketing and Its Benefits

CONTENT AT THE FOREFRONT: THE BENEFITS OF CONTENT FOR ECOMMERCE SITES Content can help grow your business digitally, yet many ecommerce sites skip...
By Jacqueline Pascucci

Stellar Recap: 2021 Amazon Cyber Five Results

The rhythm to this year’s holiday season is different, with consumers stretching purchases out over a longer period than usual. That trend softened...
By Rina Yashayeva

How to Handle Amazon Inventory Levels: All About the Born to Run Program

Keeping inventory in stock for Amazon Vendors is not always easy: Amazon’s automated purchasing algorithm determines which ASINs to order based on...
By Iryna Malova

Five Predictions: The 2021 Holiday Landscape

In the words of everyday shoppers "For the first time ever I'm buying ahead of the big sales. I normally wait for Black Friday or Cyber Monday, but...
By Elizabeth McHugh

Last Minute Tips for Amazon Holiday Success

Black Friday/Cyber Monday is three weeks away and the holiday countdown has officially begun! Hopefully, your brand has dedicated time over the past...
By Beth Mattix

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