Stella Rising Blog

Infographic | Prime Day Consumer Insights 2023

How Consumers Shopped During Prime Day 2023 vs. 2022 42% of consumers reported that they spent more during Prime Day 2023 than in 2022—and the...

Prime Day 2023: The Preparation Starts Now

PRIME DAY 2022: A REMINDER ON WHAT HAPPENED Despite last year’s concerns around inflation, Prime Day 2022 was Amazon’s biggest to date. The...

Amazon Goes Social: Leveraging Amazon Posts

During the last six months, social media usage has soared, helping shape the shift to ecommerce. Consumers are relying on social media for product...

Top Five Tips for Amazon Brand Stores

In May, I published a piece on the long-lasting benefits of optimizing content on Amazon. That blog post included a high-level overview of beneficial...

The Long-Lasting Benefits of Optimizing Content On Amazon

On Amazon, COVID-19 has affected sellers and vendors in different ways. For companies without “essential products,” challenges have included...