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Stella Rising Blog

Amazon

Prime Day 2023: The Preparation Starts Now

PRIME DAY 2022: A REMINDER ON WHAT HAPPENED Despite last year’s concerns around inflation, Prime Day 2022 was Amazon’s biggest to date. The...
By Michael Hizny
Social Media

Collaborative Paid Search & Social: Maximizing the Two Together

All too often there is a disconnect between paid search and paid social efforts. This is problematic—paid search and paid social go together like...
By Andrew Halfman and Danielle Martinez
Paid Search

The Bot Wars and Why It’s (Really) Time to Level Up Your Brand’s Bing Advertising

ChatGPT, the first AI chatbot accessible to the public, shocks and amazes its users by answering a wide range of questions using natural language...
By Jessica Ortiz & Bjorn Hansen
Amazon

Growth Opportunities on Amazon

Grow Your Business With The Growth Opportunities Tool On Amazon Amazon’s Seller Central has a tool that many may not know about or utilize: the...
By Jackie Fisher
Social Media

The Complete Guide to Creator Partnerships in Meta

Despite the layoffs and drop in stock price, Meta remains one of the world’s most-used social apps. But that doesn’t mean Meta isn’t constantly...
By Abbey Troyer
Amazon

Stronger Amazon Strategy: How To Maximize New-To-Brand

Are you looking to level up your Amazon advertising tactics? One key metric to focus on is your “new-to-brand” (NTB) percentage. First, it is...
By Natalie Church
Digital

Opening Pandora's Bot

The chances are that you’ve heard about ChatGPT, the general-purpose chatbot prototype that has taken the world by storm over the last few months....
By Brandon Heagle
Social Media

Beauty Brands: Five Ideas for Meta Ads Success

Beauty is (still) booming: in 2022, total beauty sales rose 11% YoY. And though the growth rate might slow in 2023, ecommerce beauty sales are...
By Andrew Halfman
Social Media

Supercharge TikTok Ads with TikTok Audience Insights

TikTok is a gold mine for advertisers looking for content ideas, ad inspiration, and the latest trending conversations. With the addition of ...
By Andrew Halfman

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