Stella Rising Blog

Cyber Five Recap: Holiday Shopping Is Going Strong

We’ve made it through the biggest shopping weekend of the year, so what can we learn from consumer behaviors during the Cyber Five? And how can...

Paid Search Holiday Planning Guide 2022

Now that we’ve made it through Black Friday and Cyber Monday, we have some great insights to help ensure you are pulling all possible levers to drive...

2022 Holiday Spending Trends

As the 2022 holiday shopping season kicks into high gear, spending predictions are all over the map. Consumers are struggling with inflation, a shaky...

Why Brands Should Care About Trust—and How Content Marketers Can Optimize for It

At the 2022 Content Marketing World Conference in Cleveland, Ohio, the innovation and incredible thought put into the work of so many SEOs, content...

Infographic | Living Well: How Consumers (and Brands!) Are Prioritizing Wellness

As the wellness market continues to grow at a steady pace, how are consumers spending when it comes to products and services that enhance their...

How to Maximize Quickly: Five Strategies for Amazon’s October 2022 Prime Day Event

Here we go again! After months of speculation, Amazon officially announced an unprecedented second Prime Shopping Event that will take place October...

Infographic | Retail: Q4 2022 Expectations

What will Q4 2022 bring for retailers—and consumers? Last week, FedEx signaled a downbeat forecast, falling short of revenue expectations and...

Stella Intelligence: Gen Z Report Part III | Future Outlook

For our first post in this new series on Gen Z, we unveiled new research on shopping habits in the beauty, personal care, and food and beverage...

Pinterest Shuffles: Just Collage-Making and Moodboards, or So Much More?

Pinterest is probably best known for its inspiration and ideas capabilities, but the company’s newest product, Shuffles, which quietly launched...