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Let’s face it. The road ahead for businesses in 2022 is filled with challenges. Consider this: From ...

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FIVE TRENDS IN SNACKING Much is going on in the snack space. As 69% of consumers agree that anything...

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What’s next for clean beauty? Since our last clean beauty update, consumer interest in ingredients h...

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MARKET MIX MODELING: AN INTRODUCTION Market Mix Models (MMMs) are not a new analytics practice—they ...

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Working with and selling on Amazon requires learning a new language. When I first started working at...

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Photos and videos shown via Amazon Advertising are an important part of the customer shopping experi...

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In December, Meta announced that they would deprecate some interest-based targeting options within t...

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Facebook advertising is tough to begin with; iOS14 and ever-evolving consumers have made successfull...

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“You are what you eat.” It’s a pithy phrase you’ve likely heard countless times from doctors, nutrit...

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