---
title: Persona Based Marketing Research | WMI
description: Women’s Marketing has created marketing personas to help brands better understand what makes their customers tick & what brands need to do to nurture them.
---

[![Womens Marketing](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/dec_home/WomensMarketing-LOGO.png?width=190&name=WomensMarketing-LOGO.png "Womens Marketing")](https://info.womensmarketing.com/)

# 12 Individuals

Real life consumer insight is critical—it allows brands to see the world through the eyes of their customers and understand her passions, wants, and needs. Where does your brand intersect with women’s lives? Watch these videos for valuable insight into previously undetected tactical media buying opportunities to understand women, so you can reach them more effectively.

#### [Ronit Established Mom ![IMG_4364-2-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_4364-2-364x471.jpg?width=364&height=471&name=IMG_4364-2-364x471.jpg)](https://www.stellarising.com/ronit)

#### [Shane Passionista ![health-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/health-364x471.jpg?width=364&height=471&name=health-364x471.jpg)](https://www.stellarising.com/shane)

#### [Missy Super Beauty ![IMG_3529-2-14-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_3529-2-14-364x471.jpg?width=364&height=471&name=IMG_3529-2-14-364x471.jpg)](https://www.stellarising.com/missy)

#### [Jen Elemental ![elemental-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/elemental-364x471.jpg?width=364&height=471&name=elemental-364x471.jpg)](https://www.stellarising.com/jen)

#### [Porter Established Mom ![maturemom2-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/maturemom2-364x471.jpg?width=364&height=471&name=maturemom2-364x471.jpg)](https://www.stellarising.com/porter)

#### [Nadia Enterprising Mom ![IMG_5279-131-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_5279-131-364x471.jpg?width=364&height=471&name=IMG_5279-131-364x471.jpg)](https://www.stellarising.com/nadia)

#### [Rakia Super Beauty ![IMG_5936-19-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_5936-19-364x471.jpg?width=364&height=471&name=IMG_5936-19-364x471.jpg)](https://www.stellarising.com/rakia)

#### [Diane Elemental ![IMG_4659-111-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_4659-111-364x471.jpg?width=364&height=471&name=IMG_4659-111-364x471.jpg)](https://www.stellarising.com/diane)

#### [Julie Established Mom ![IMG_4750-24-364x471-2.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_4750-24-364x471-2.jpg?width=364&height=471&name=IMG_4750-24-364x471-2.jpg)](https://www.stellarising.com/lulie)

#### [Jenn Elemental ![IMG_4967-13-364x471-1.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_4967-13-364x471-1.jpg?width=364&height=471&name=IMG_4967-13-364x471-1.jpg)](https://www.stellarising.com/lenn)

#### [Jenna Passionista ![IMG_6721-401-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_6721-401-364x471.jpg?width=364&height=471&name=IMG_6721-401-364x471.jpg)](https://www.stellarising.com/jenna)

#### [Tina Enterprising Mom ![IMG_6409-30-main-364x471.jpg](https://www.stellarising.com/hs-fs/hubfs/Women_Marketing_New/Individual_Profiles/IMG_6409-30-main-364x471.jpg?width=364&height=471&name=IMG_6409-30-main-364x471.jpg)](https://www.stellarising.com/tina)

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