StellaVision Episode 3

Stellavision episode 3 - APRIL 17th 2020

Building your brand future now

Brandon Heagle, Chief Digital Officer at Stella Rising, reviewed what new benchmarks and trends he and our analytics team are seeing, as well as category projections moving forward. He looked at brands, tactics, and strategies that are struggling as well as what’s winning in this dramatically different digital world.

Quick, what-you-need-to-know-now highlights included:

• • What consumers will want from CPG, beauty, and retail brands as we transition into Q3, Q4, and 2021
  • Which technologies will strengthen brands now and offer stronger opportunities for post-pandemic growth