Coupons may seem old-fashioned, but value is always in style! Researchers found that 62% of consumers say they take action to save on groceries with nearly all mobile users saying they searched for a mobile coupon in 2015. Another study found that 70% of consumers want coupons for the products they buy the most and almost half welcome coupon messaging on their smartphones. Contact Women’s Marketing to learn if adding coupons to your plan can enhance your mobile marketing strategy.
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