StellaVision Episode 45

MEET TOKRAK.IO

An exclusive look into our proprietary new platform for tracking TikTok search rankings. TokTrak enables brands to understand and improve their performance in the emerging world of social search.

John Morabito, VP of SEO, introduced TokTrak, our innovative, first-of-its-kind platform that reveals how your brand performs in TikTok search. Search behavior is evolving rapidly, with Gen Z leading the way—64% have used it as a search engine! TokTrak is designed to track organic TikTok search performance—including both owned and earned results—giving you visibility that's been impossible to measure until now.

John walks through TokTrak’s capabilities and shares early success stories during this exciting event.

You’ll Discover How TokTrak Can:

🌟 Uncover Search Visibility Intelligence: TokTrak shows where your brand ranks for critical keywords on TikTok, and the specific tactics needed to climb higher

🌟 Identify Trending & High-Value Keywords—and how your brand can target them via video search
🌟  Highlight what powers your top competitors’ visibility

🌟 Support optimization of existing videos

🌟 Identify top influencers that will support your brand’s organic visibility

🌟 Deliver techniques to optimize every element of your short-form video content for maximum advantage, aiding discovery

TokTrak Capabilities Revealed:

• Video rankings (Top 100)
• Owned vs. Earned Content Analysis
• Average view, comments, saves, and likes
• Competitor visibility analysis

Why This Matters Now:

TikTok isn't just another social platform—it's becoming the primary product discovery engine for the next generation of consumers. In just 30 minutes, you can usher your brand into a smarter social search strategy.

Thank you for watching StellaVision!