Although health and wellness enthusiasts are migrating away from traditional diet plans, advertising around these products still influences consumer purchases. Advertising efforts that recognize that a brand message strategy around the struggles behind losing weight are more effective than promoting unrealistic expectations.
Stella Rising is the top independent media, marketing services, and business consulting firm for rising star brands. We drive growth through our insights framework, understanding of the consumer and brand landscape, and extensive experience in beauty, food, health, and retail.
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