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Why Magazines Build Brands – Infographic | WMI

16 Jul 2015 Ann D'Adamo

in Media, Women in Media


Don’t Count out the Influence of Magazine Print Ads

Digital may be experiencing unprecedented growth, but print advertising still plays an important part in a woman’s path-to-purchase. In fact, 96% of women read print magazines and 65% take action based on the magazine print ads they see in them. Our infographic provides some eye-opening statistics on magazine readership and how print advertising continues to inspire women to shop. For more information, view our free webinar, “Why Print? 5 reasons Print is an Essential part of Your Media Mix" At Women’s Marketing, we take a holistic approach to media to create an optimized plan that builds brands—contact us today to learn how we can help your brand grow and thrive.

Media Women in Media