Food and beverage marketing trends come and go, but the protein trend is here to stay. More than a third of U.S. households say they follow a specific protein-focused diet and half of all Americans eat protein at every meal. In our infographic, you'll discover the top protein sources, why consumers are looking for more plant-based proteins, and where the growth is in the marketplace.
High Growth Alternative Protein Categories Food and Beverage Marketing Executives Need to Know
1. protein powders/beverages
2. desserts
3. yogurt
4. salty snacks
5. prepared foods
6. granola/cereal
7. cookies/crackers
Women's Marketing offers our clients deep insights into the food and beverage marketing trends that inform product development, consumer marketing, and brand strategy. Let us introduce you to our suite of marketing and media services. Contact us today to learn more.
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