With more than 72% of all adult internet users on Facebook and a quarter of American adults actively using Instagram, there's no question that brands need to have a presence on both social media platforms. To activate consumers brands need to customize content to meet the unique needs and expectations of consumers. In our infographic, we look at how consumers engage differently on each and more important, why!
Stella Rising is the top independent media, marketing services, and business consulting firm for rising star brands. We drive growth through our insights framework, understanding of the consumer and brand landscape, and extensive experience in beauty, food, health, and retail.