Our Now + Next series offers timely consumer insights that brands need to get from the now to the next.
What’s happening in grocery stores this year? Our latest Now + Next report presents new Stella Rising research so that CPG brands can better understand and connect with their consumers. Are grocery consumers back in-store? Are they indulging during this time of inflation? And how do they feel about the online vs. in-store experience?
Download this free white paper now to understand how and where consumers are shopping for groceries, behaviors in-store, what consumers shared about their shopping habits, and key takeaways for brands navigating the current environment.
Preview of the Table of Contents
Now: Consumers “Normalize” and Online Slows
Now: What’s Happening In-Store
Now: Consumers on the Online Vs. In-Store Experience
Next: Key Takeaways for Brands