We’re excited to announce our nomination for the 2023 Drum Marketing Awards in the Fashion and Beauty category! This recognition celebrates our work for Laneige, part of the Amorepacific beauty portfolio, and the launch of its revitalized skincare line, Water Bank.
With Sydney Sweeney as the face, this media campaign sought to make a splash for Laneige’s wider product portfolio. Via Connected TV, TikTok, Snapchat, Meta, paid search, and YouTube, we built a media ecosystem to prime the brand for long term success.
The Drum Marketing Awards reward the most effective marketing campaigns, companies, and people in the Americas, and we are so proud to be nominated alongside some of the world’s biggest brands. Winners will be announced in a live ceremony on June 8th; connect with us to stay tuned!
COMMENTS