Stella Rising Blog

Americans Say Snacking Helps Relieve Stress & Boredom | WMI

Trend watchers have noticed a not-so-subtle shift in American eating patterns. Gone are the days of three well-balanced home-cooked meals, today,...

Down Time is the Ultimate Luxury - 3 Ways to Connect

If you asked five different consumers for their definitions of luxury, you’d likely receive five very different answers. But for an increasing...

Why Controversy About Beyonce’s Ivy Park Brand is A Big Deal | WMI

Last month, the undisputable Queen Bey debuted Ivy Park, a line of high performance athletic apparel she co-produced with British fast-fashion...

New Mobile Beauty App Taps Indie Brands | WMI

Almost every major beauty brand, from Clinique to Cover Girl, is offering an app that helps consumers find the perfect lipstick or foundation shade....

3 Ways Marketers Can Create Better Brand Experiences | WMI

By now, marketers know that Millennials value experiences over things—almost 80% of Millennials say they would choose to spend their money on an...

How Much Do You Actually Know About Millennials and Food? | WMI

Take our quiz to discover Millennial's biggest challenges to healthy eating, how they discover new food brands, and the surprising ways they are...

Trends in Influencer Marketing | WMI

Moms have always relied on the wisdom of other moms for product recommendations and parenting advice. Beyond the playground, mom bloggers have become...

Summer’s Top Hair Trends | WMI

What hair care trends are you most excited about? A recent survey posed that question to over 500 American women and revealed the top ten looks they...

Tapping Into Consumer Food Trends | WMI

We can easily argue that the burger is America’s quintessential comfort food. After all, 62% of Americans say they love them! As we approach grilling...