Stella Rising Blog

Media Strategy: Reaching the Mobile Consumer on Apps | WMI

“I just don’t have time to exercise!” You’ve heard it a thousand times—and probably said it yourself—and, while it may feel true, it may just be an...

Social Media 101: Instagram for Brands | WMI

Instagram has emerged as the "see-and-be-seen" social media platform for brands. In our infographic, we take a look at the platform and offer ten...

Denim Rebounds at Retail | WMI

There’s no denying that athleisure has become the darling of the apparel industry. Almost every brand, from Tory Burch to Topshop, has introduced an...

How Women's Marketing Innovates in Digital Media | WMI

In her role as Media Director, Digital Innovation Specialist at Women’s Marketing, Elissa Brown is responsible for integrating cutting-edge...

Social Media 101: Snapchat for Brands | WMI

Now that almost every brand is on Facebook, Twitter, and Instagram, Snapchat has become the go-to platform for engaging Millennial and Generation Z ...

Food Trends: Farm to Frozen | WMI

For the past few years, consumers have been giving frozen snacks the cold shoulder. A demand for healthier options challenged manufacturers to...

Organic, Mix-it-Yourself Beauty in a Box | WMI

For thousands of years, women handcrafted beauty treatments from ingredients that grew in their own backyards using recipes that had been handed down...

Digital Marketing Strategies: Mobile Shopping | WMI

How Consumers Are Shopping for Fashion On Mobile

The Latest Nail Care Industry Trends | WMI

Although the nail care industry has declined slightly from its peak in 2013, analysts predict it will see an uptick by 2018 with growth fueled by...