Stella Rising Blog

Millennials Shift Skin Care Spend | WMI

For more than a decade, prestige skincare led the beauty industry with products heavily marketed toward an aging Boomer population. Although...

Influencer Marketing: Best Practices for Brands | WMI

In the past year, influencer marketing has exploded. Marketers are tapping into the voices of bloggers, vloggers, and social media stars to amplify...

Trends in Healthy Beverages | WMI

Cross-category beverages are becoming increasingly popular. As beverage makers look to satisfy health and wellness demands without sacrificing taste,...

How Beauty and Fashion Brands Can Leverage Influencer Marketing

Did you miss out on our webinar last week? Not to worry! We’ve got the scoop.

The Mogul Shaping the Future of Female Empowerment | WMI

There are people who talk about changing the world, and there are those who actually do it. In 2014, Tiffany Pham founded Mogul (onmogul.com), a...

Beauty On Demand | WMI

Beauty on demand is the latest trend in the beauty industry. Read on to learn about three innovators in this cateogy! A relaxing day at the spa may...

Inside Women's Marketing: Michelle LeWinter, SVP Market Development

Women's Marketing's SVP of Market Development, Michelle LeWinter was interviewed for the "Wednesday Wisdom" blog created by our friends and partners...

Infographic: Marketing Fashion to Plus Size Women | WMI

For a long time, any woman who wore anything larger than a size 12 had few options when it came to shopping for stylish clothes. Full-figured women...

How To Create Amazing Native Ad Content | WMI

Want to know how to create amazing native advertising or custom content? Follow these five guidelines!