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Stella Rising Blog

Digital

How to Tackle Any Big Amazon Event

By now we’re all very familiar with Amazon’s tentpole events: Prime Day, Prime Big Deal Days, and Turkey5 (Thanksgiving through Cyber Monday)....
By Michael Hizny, Jenn Johnston, and Iryna Malova
Amazon

Infographic | Amazon's Latest Big Win: Turkey 5 Recap

Amazon is expected to win big via ecommerce this holiday season, bringing in a projected $106.18B in sales; Walmart ranks in a far distant second...
By Jackie Fisher
Amazon

Infographic | Prime Day Consumer Insights 2023

How Consumers Shopped During Prime Day 2023 vs. 2022 42% of consumers reported that they spent more during Prime Day 2023 than in 2022—and the...
By Michael Hizny
Amazon

Prime Day 2023: The Preparation Starts Now

PRIME DAY 2022: A REMINDER ON WHAT HAPPENED Despite last year’s concerns around inflation, Prime Day 2022 was Amazon’s biggest to date. The...
By Michael Hizny
Amazon

Growth Opportunities on Amazon

Grow Your Business With The Growth Opportunities Tool On Amazon Amazon’s Seller Central has a tool that many may not know about or utilize: the...
By Jackie Fisher
Amazon

Stronger Amazon Strategy: How To Maximize New-To-Brand

Are you looking to level up your Amazon advertising tactics? One key metric to focus on is your “new-to-brand” (NTB) percentage. First, it is...
By Natalie Church
Amazon

How to Maximize Quickly: Five Strategies for Amazon’s October 2022 Prime Day Event

Here we go again! After months of speculation, Amazon officially announced an unprecedented second Prime Shopping Event that will take place October...
By Beth Mattix
Amazon

Infographic | Amazon Prime Day Recap 2022

Prime Day 2022 was a success—Amazon’s biggest event to date. This result, despite (or rather, because of) an inflationary environment and even...
By Beth Mattix
Amazon

Amazon Acronyms: Glossary Guide | 75 Words You Must Know

Working with and selling on Amazon requires learning a new language. When I first started working at Amazon, one of the biggest learning curves I...
By Rina Yashayeva

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