Stella Rising Blog

Did Your Web Traffic Take a Hit on March 13th?

On March 12th, Google began releasing what they call a "broad core" algorithm update. An algorithm update is significant because it can— overnight...

Website Migration Horror Stories: SEO Considerations for Migrations

Migrating your website is meaningful for brands of all sizes; new platforms and technologies can translate to faster website speeds, tighter control...

SEO Myths Dispelled

SEO can bring enormous benefit to brands, but it can be a bit confusing and lead to a lot of conflicting “facts” floating around. Here, we’ve laid...

What is E-A-T? Understanding Google's August 1st Algorithm Update

Google makes updates to their algorithms as many as 600 times per year; while many of those updates slip by almost unnoticed, others have a dramatic...

Is the Yoast Homepage Canonical Correct to Include the Trailing Slash?

Is the Yoast Homepage Canonical Correct to Include the Trailing Slash? Attending a conference today I had the pleasure of hearing Joost de...

Practical Advice for Achieving Position V

Voice search is an undeniable growing trend, and marketers who are not preparing for the shift away from the keyboard are going to feel left behind...

Moving to HTTPS During a Migration to Shopify: HSTS Protocol, 307 Redirects, and the Implications for SEO

HSTS Protocol, 307 Redirects, and the Implications for SEO Around the early 2010s, SEOs began talking about SSL (Secure Sockets Layer) and debating...

Internal Site Search: An Important SEO Tool

Imagine being able to listen to your customers speak about your specific products in their own words. Internal site search makes this wish a reality!

Dark Traffic From Chat: Slack, Facebook Chat & Google Hangouts

Many of us in the marketing community are at this point familiar with the subject of dark traffic and dark search. If not, check out the post we...