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Stella Rising Blog

Paid Search

SEO Will Stand the Test of Time: Why Organic Results Will Continue to Receive More Traffic than Paid Search Ads in the Future

If you ask any search professional about what an average Google SERP (search engine results page) might look like in the future—say, 10 or 20 years...
By Lily Ray
SEO

Why Modern SEO Still Requires Technical Expertise

Entrepreneur recently published an article that made the bold declaration that today's marketers don't need to have a strong handle on the technical...
By Elizabeth Choi
Social Media

Google vs. Yelp: The Decline of Yelp in Google Search Results

What just happened? Where’s Yelp? Ten years ago, in John Battelle’s book The Search: How Google and Its Rivals Rewrote the Rules of Business and...
By Mike Levin
Google

More Google Algorithm Updates Looming: Google Testing Images in Mobile Results

Images In Google Mobile Search Results Recently while spot checking a few keywords on mobile for a client of ours, we noticed something in search we...
By John Morabito
Google

Google Mobile Algorithm Update

By Boris Zilberman
Social Media

Levinux + Pilulate = Free SEO & Social Tools

This is not your typical end-of-year search predictions for a 2015 article. Instead, it’s my attempt to make a point about next generation SEO. If...
By Mike Levin
Retail

How to Manage Secure Pages & Duplicate Content Issues for eCommerce

Managing Secure Pages for eCommerce Sites When you're managing an eCommerce site, securing your shopping cart and other pages where sensitive...
By John Morabito
SEO

5 Powerful SEO Ranking Factors in 2014

SEO has gone through a tremendous evolution in recent years, and 2014 has been no exception to this trend. Between Panda 4.0, Pigeon, Penguin 3.0,...
By Lily Ray
SEO

How Do You Measure SEO Competition When Conducting Keyword Research on a Large Set of Keywords?

Keyword research is arguably the most important part of the search engine optimization process. Without being able to select a group of highly...
By Lily Ray

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