Stella Rising Blog

Smart Snacking Trends 2016 | WMI

Americans love their snacks! 94% of U.S. adults say they snack every day and half regularly nibble 2-3 times throughout their day. But all that...

Extreme Couponing: Insights for Food & Beverage Brands | WMI

Coupon use is on the rise! A recent survey found that a third of Americans are using coupons or coupon codes more frequently than they have in the...

Food Marketing Trends: Ethnic Cuisine | WMI

Italian, Mexican, Japanese…it seems hard to believe that some of today’s routine cuisines were all once considered exotic ethnic foods! Today we have...

Food Marketing: Beyond The Bar | WMI

Portable, nutritious and functional, snack bars are meeting the needs of consumers in many ways. In our infographic, we look at why they are so...

How Food Brands Innovate | WMI

Putting the Snap Crackle and Pop Back in Cereal In early July, Kellogg’s announced the opening of Kellogg’s NYC, a café located in the heart of Times...

Marketing Food to Millennials | WMI

Grocery Stores Go Millennial Sorry grocery retailers, a new study found that almost half of all consumers spend as little time as possible shopping...

5 Food Marketing Trends You Need to Know | WMI

Food trends change as frequently as the daily specials at your favorite restaurant. Marketers always have to be looking ahead for engaging ways to...

Marketing Food to Millennials

Emotional Eating: The Role of Food in Millennials’ Lives While attitudes around food have been shifting over the past decades, Millennials have...

Food Marketing Statistics | WMI

According to these food marketing statistics, Americans are finally listening to their mothers and eating their veggies! In our infographic, we look...