Stella Rising Blog

Trend Watch: Does Co-Shopping Increase Food & Beverage Sales?

In the past, households typically had one shopper who managed grocery shopping—and it was usually mom! Today, modern families share the...

Social Media: Pinterest Trends 2017 | WMI

Every month, 150 million people from around the globe search Pinterest for ideas and inspiration. These searches, and more importantly, what users...

Who, What, Where?  A Look at Clean Beauty Customers | WMI

Demand for natural and organic beauty continues to grow, as more than half of all women, and 62% of Millennials, say they read labels on beauty...

Infographic: Marketing to Sports Super Fans

Sports are a defining aspect of American culture. In fact, U.S. sports bring in $27 billion in annual revenue, and 93% of men and 81% of women report...

Health and Wellness: Marketing Strategy for OTC Brands | WMI

An aging population, rising costs, and an increase in chronic diseases has made wellness a primary issue for many Americans and, as a result, they’re...

Infographic: The New Year's Eve Party's On Mobile | WMI

In January 2016, over a million people gathered in Times Square to watch the ball drop and celebrate the New Year. From sharing snaps and pictures on...

Amazon Go: On Demand Food Shopping For Millennials | WMI

Watch out food retailers, Amazon is coming for you next! Earlier this month, Amazon announced plans to open its first Amazon Go retail grocery store...

Health and Wellness Trends 2017 | WMI

Health and wellness has become more than a lifestyle, it’s now a status symbol. Consumers aspire to own hundred-dollar leggings, dine on the...

Beauty Marketing Trends 2017 | WMI

Indie brands continued to gain momentum in 2016 thanks to product innovation and amajor shift in the way consumers discover and buy beauty. In the...