Stella Rising Blog

Infographic: Millennial Wine and Spirits Consumption | WMI

Millennials approach their beverages the same way they approach food—they’re seeking variety, innovation, and flavor with craft brews, organic wines,...

Marketing Strategy: Become One of America’s Favorite Brands | WMI

Amazon, Google, Hershey’s…what do these classics have in common? They’ve made the list of America’s favorite brands. In addition to offering quality...

Influencer Marketing Strategies For Luxury Brands | WMI

While beauty brands were early adopters of influencer marketing, luxury apparel and accessories marketers were slower to embrace the practice. Legacy...

Infographic: Who Is More Loyal to Brands? | WMI

With so many products to choose from, each competing on price, efficacy, and convenience, it can be a challenge for brands to retain consumers. Yet,...

Marketing Personal Care to Female Consumers | WMI

Google “morning hacks” and you’ll find more than seventeen million tips and tricks that promise to make mornings a little less rushed. Still, almost...

Infographic: Summer on Social Media | WMI

Summer is prime time on social! Beaches, besties, and backyard barbeques offer plenty of fun and inspiration for posting. In our infographic, we...

Fashion Retailing: The Sweet Spot in Apparel Pricing | WMI

The current upheaval at retail—with stores closing and apparel brands filing for bankruptcy nearly every week—is getting plenty of attention....

What Does It Take To Build A National Brand? | WMI

A decade ago, emerging brands didn’t have as many marketing choices as they do today. The funnel was well defined and marketing strategy was...

Infographic: Amazon's Beauty Best-Sellers

What beauty products sell best on Amazon?