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Stella Rising Blog

Digital

Infographic: Gen Z's Screen-to-Store Shopping Journey

What sets Gen Z apart is the way they take what they learn from technology to the next level for a fully informed and enjoyable shopping experience....
By Marlea Clark
Media

What is E-A-T? Understanding Google's August 1st Algorithm Update

Google makes updates to their algorithms as many as 600 times per year; while many of those updates slip by almost unnoticed, others have a dramatic...
By John Morabito
Digital

Infographic: Alexa, Did Amazon Prime Day Live Up to the Hype?

For many online shoppers, Amazon Prime Day is becoming a can’t-miss event. This year, it was especially over the top, lasting 36 hours from July...
By Marlea Clark
Beauty

3 Tactics to Learn from Sephora’s Winning Beauty Loyalty Program

Sephora is widely recognized for Beauty Insider, its top-notch loyalty program that treats its most-engaged members as core ambassadors for the...
By Marlea Clark
Digital

Amazon Prevails on Prime Day, Unscathed by Technical Difficulties and Fierce Competition

Amazon Prime Day is a day of shopping delights for consumers, and significant competition for retailers. But just as the day kicked off, Amazon’s...
By Marlea Clark
Media

Infographic: Media Habits... What's Trending?

Nielsen's Total Audience Report Q1 2018 shed light on the most recent media habits of the consumer. Not surprisingly, we're spending more time with...
By Marlea Clark
Fashion

Infographic: Smartphones Power Up the E-Comm Mom

From how she’s searching to what she’s buying, our infographic takes a look at the relationship between mom and her smartphone shopping habits.
By Marlea Clark
Digital

Infographic: Amazon Prime by the Numbers 2018

Believe it or not, there are still people who shop on Amazon without a Prime membership, which can seem baffling to users who enjoy the perks that...
By Marlea Clark
Industry News

Will Instagram Win the Video Game with IGTV?

Instagram is the go-to social platform for consumers to see how a product looks or works without leaving their house to sample it themselves. Users...
By Marlea Clark

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