Stella Rising Blog

Facebook Introduces Verification Badges for Local Businesses

Last week Facebook rolled out verified business badges for local businesses in the US, UK, Australia, and New Zealand. These verified badges are...

The Established Mom | WMI

It may look like she’s headed toward an empty nest, but the established mom’s life is nothing but full. She uses technology to effortlessly manage...

Marketing Health to Women | WMI

A new report released in August revealed some very good news: half of women consider themselves healthier today than they were a year ago. Whether...

Why Beauty Brands Need to Re-Think “Perfection” | WMI

Beauty ads have always featured beautiful, carefully made-up women. Flawless skin, a dramatic smoky eye, a glistening, bold lip—this is what we’ve...

NFL Scores a Touchdown with Female Fans | WMI

Stereotypes have put women on the sidelines, but statistics show that women are making a big impact on the business of professional sports and the...

SEO & SEM Takeaways from SMX East

SMX Takeaways

Pinterest Is the Go-To Source for In-Store Shoppers | WMI

Old-fashioned shopping lists are so passé. According to a recent study, more than two-thirds of female shoppers use mobile phones to access their...

Marketing to the Multicultural Consumer | WMI

Multicultural consumers are transforming the mainstream. Fueled by population growth and increased buying power, they are re-shaping the way...

Snapshot of a Foodie | WMI

Ask any foodie and they’ll tell you, a good meal is worth a thousand hashtags. The phenomenon of posting food photos to social media has become...